Let's face it, your headshot can make or break you. So before you go all Zoolander, think about what's appropriate for your company. Are they chill and laid back? Then, throw in a smile or a chuckle to show you're a perfect fit. However, if your industry takes itself as seriously as Kanye, a fun and creative headshot may not fly. But don't fret, you can still convey approachability and seriousness at the same time.
Remember, what you wear and your background can also make a statement. If you're more of a casual Friday type, a smiling headshot is a no-brainer. But if you're more of a "suit and tie" kind of person, a serious headshot might be your best bet. But whatever you choose, make sure you're oozing with confidence and approachability like a chocolate fountain at a fancy event.